WWF has established the following position on plastic crediting and plastic neutrality.
In order to achieve No Plastic in Nature by 2030, a combination of various coordinated strategies must be pursued. Strategies driven by the private sector must include reducing single use plastic, shifting to sustainable inputs for necessary plastic, improving end-of-life management, designing longer-living products, and extended producer responsibility. These approaches must be paired with government and consumer action including international policy, improvements to waste management, and increased public awareness.
